16 Nov 2010
Posted by Media MRS.
Advertising Age has named Sean ‘Diddy’ Combs Ciroc one of America’s HOTTEST brands in 2010. “This is a huge honor for us to be included in this illustrious list,” Brand Manager/CMO Sean ‘Diddy’ Combs says.
SymphonyIRI reported that sales of Ciroc rose 41% ($6.8 million). Their data does not include Walmart, club and liquor stores or bars and restaurants. According to the write-up, Ciroc-parent Diageo indicated that the vodka line has grown 552% from 2007 to 2010. WOW!
“It shows that Ciroc Ultra Premium Vodka is a brand America loves and hard work pays off!”, he said. Ad Age comments on the thing that sets Ciroc apart from the rest is because of “its street credentials.”
I am not mad at Diddy at all!
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MediaMRS.com| Diddy’s Ciroc Named One Of The Hottest Brands: Advertising Age has named Sean ‘Diddy' … http://tinyurl.com/24ygoqk