She is definitely no stranger to stripping it all off in an effort to promote herself.
Her latest promotion will certainly get her the attention she is seeking while elevating her “sex appeal.”
A naked image of Rihanna is dominating Times Square as it appears on a billboard in the center of one of the busiest places in New York.
The image shows a red-headed Rihanna, with nothing but skin showing, promoting her latest fragrance, Rebelle.
RiRi described the scent as being all about girl power, explaining that her new fragrance is about taking control but still being a lady.